Ankur@warikoo on "How to start a startup" | Nearbuy-Success Story | Case Study #FoundersUnfiltered – YouTube

Ankur@warikoo on "How to start a startup" | Nearbuy-Success Story | Case Study #FoundersUnfiltered


  • Video Views: 722824
  • Published On: 2021-02-07 17:00:14
  • Video Published/Author: Intellectual Indies
  • Video Duration: 01:03:23
  • Source: Watch on YouTube

Do you want to start a startup? We have Ankur @warikoo founder of @nearbuy to answer your questions regarding ESOP, Valuation, Employee retention. Watch the video to know more.

#FoundersUnfiltered #StartupGuide #AnkurWarikoo

0:00 – Intro
0:33 – Ankur Warikoo Journey
4:51 – Non-compete agreement when he left Groupon India
6:09 – Business Model of Nearbuy
7:13 – How are you competing with other players?
7:59 – Marketing Strategies
13:04 – Personal Branding Intention
15:16 – Initial Team Members Hiring
15:59 – Funding
16:33 – Equity Dilution
18:01 – Was founder’s equity diluted after another funding round?
19:57 – How to approach Investors?
22:17 – Language barrier while pitching
24:08 – Investors Return Expectations
26:46 – How to retain employees?
33:58 – Firing
34:37 – ESOPs
35:51 – How much ESOPs should a startup dilute?
39:35 – How to analyse valuation for ESOPs?
44:20 – Major Mistakes in 10 years of running startups
49:16 – Biggest Challenge
50:13 – How to calculate valuation of a startup?
53:26 – Challenges in Covid
54:05 – RAPID FIRE
56:54 – Where do you see India going in future?
59:15 – One message for the viewers

Disclaimer: The host is not promoting the company in any way and the video is made for pure educational purposes. Everything mentioned by the founder is his point of view. The intention behind creating the video was to impart maximum knowledge from the experience of the founder and not to promote any products from the brand. Viewers should do their own due diligence before considering to buy anything from the brand being mentioned in the video. The video is not intended to spread rumors or hurt the sentiments of any religion. Please watch it with a light heart to takeaway key learning lessons only.

Ankur Warikoo is an entrepreneur, angel investor, mentor, and public speaker.

He founded in 2015 and was the CEO until 2019. Prior to that, he started the Groupon India business in 2011 and was the APAC GM, until 2015

He is an active angel investor and invests in early-stage tech startups and mentors the founders on Product-Market-Fit, Talent hiring & retention, and the founder mindset.

Nearbuy’s website:

Follow Ankur Warikoo’s Social Media Handles:

Personal website:

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  1. Continuously following you videos..
    Mai ek StartUp plan karraha hu..lakin start kese Karu yani kaha se shuru Karu ye samajh nahi araa..matlab legal process kya karu, app banana hai to kya tech partner rakhu ya nahi..all the things I need mai apse chahta hu k ap isper ek supposed example k through Janna chahta hu

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