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The world is convinced about the power of the iPhone camera since its launch in 2007. The complete internet is flooded with the iPhone 13 and its buzzing new features. This article only focuses on one of its key new features called the Cinematic Mode.
“iPhone went to film school, so you don’t have to.”
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Apple
Considering the tremendous growth in video sharing platforms like YouTube and Vimeo in the last decade; making quality videos has become an essential tool for storytelling and marketing. Youtube alone has some mind-boggling statistics
These interesting facts have been referred from incomelords.com
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The significant consumption of video content from mobile from YouTube, Netflix, etc. motivates the video creators to create quality content. Apple has kept this in mind while bringing the new Cinematic Mode feature in the iPhone 13 lineup.
Now comes the best part; Johnnie Manzari Human Interface Designer at Apple explains that Apple has been working with Cinematographers, Filmmakers and also learning the arts of cinematography. Using their years of study and research, they’ve developed this featured which considers the following key elements while creating videos using Cinematic Mode:
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Please note that this video is completely shot on the new iPhone 13 using the Cinematic Mode without any enhancements.
apple.com
With the new phenomenal upgrades to its camera, Cinematic Mode, the power of the A15 Bionic Chip and upgraded 16-core Neural Engine for heavy Machine Learning tasks. In our opinion, Cinematic mode is giving the power and expertise of a professional filmmaker in your hands. And, Dolby Vision HDR makes this even better for the best possible video production at your fingertips.
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